A website is your personal piece of virtual real-estate.  Like any piece of land, it needs to be maintained and updated. There are many benefits of a Website Makeover. This article will go over some areas that you will want to take into consideration before you begin the makeover of your website.

Retro may work for clothing styles but not for your business website.

Choose a Web Designer that keeps up on Google changes and understand why your website design can make or break your business.  Google gives a little free advise in this video.

Everyone is always buzzing about the topic of content for a website.  There is good reason to talk about this topic.   Google has flat out said that they will crawl your website for content to determine your authority on the topic that your customers are looking to understand or purchase.

The more you educate your customers, the better chance you stand to get Google’s attention.  We are going to talk about a few must do’s and a few never do’s when it comes to writing and posting content on your website.

Opinions run hot for this topic.  Each article seems to be weighted heavily on the preference of the person writing the post.  In reality the best platform would depend on what you expect to get out of your website.   

Without supporting factors about the site you are looking to build, asking the vague question about platform is not different than asking what’s the best car to buy.   Let’s take a look at the platforms and talk about their strengths and weaknesses.  

You don’t have to personally like it and you don’t have to use it for personal accounts but folks; Social media is not only here, but its here to stay. If you're looking to increase sales this is the place to start.

Take a look at the technology as it emerges, its focus is SOCIAL MEDIA.  This is technology that didn’t exist 20 years ago.  As the younger people grow up they will be using this technology for things we can’t even begin to imagine. 

Search Engine Optimization, It’s the holy grail of the business owner.  Without it you better have a very high mark up on your products because you’re going to need that cash to pay for web traffic forever.

Organic Search Engine Optimzation

Every minute of every day 571 new websites are created, they add to the over 600 million websites on the web.  What goes in to the making of a website and what makes one website successful while another is a complete ghost on the net?

The answer is preparation and knowledge.

“It takes the same amount of work to build an unsuccessful business as it does to build a successful business”.  Keyword research is critical for the success of your business.

The biggest factors for success are the target keywords you choose and the market you choose them in.  Choosing the right ones can change your business, choosing the wrong ones can put you in the list of the large number of business that make virtually no income online.

It may not be fun, it may not be fair, but if you own a website and your site provides any contribution to your revenue then it’s time you understand what exactly is going on from your customers’ point of view.

When you have a need for a website, please take advise from the Google Team.  The Video in this article talks about the importance of website load speed.

Okay so you need a website, we can help but first we need to know more about the website you need.  

For many site owners this is really a hard topic to put into words.

Seems a simple question that should have a concrete answer but here is where a vast majority of new site owners take a bad turn.