Dan's Diesel
A Semi Custom build for a leader in the diesel industry — with one clear mission: an extremely easy-to-use content management system their whole team can run, built specifically for their needs.
The Build Story
A Site Their Team Can Actually Run
The Ask
Dan's Diesel Performance is a leader in the diesel industry, but their old site couldn't be easily managed in the backend. Every banner swap, every new category, every content change meant calling a developer.
The Build
A Semi Custom rebuild on Drupal 11 with one clear focus: an extremely easy-to-use content management system built specifically for their team — every banner, tile, and page editable without touching code.
The Payoff
Their team now edits and expands content on their own — new categories, new banners, new pages — while the ASAP Network feed keeps pricing, fitment, and inventory current in the background.
Feature 01
Products Per Category
The catalog is organized the way diesel owners think — by system. Six bold category tiles put turbos, transmissions, intakes, and fueling one click away — and every tile is an editable block their team controls.
- Six system categories with custom imagery and CTAs
- Every tile is an editable CMS block — no code required
- Live ASAP feed keeps stock and pricing current
Feature 02
Shop By Make — Chevy, Ford & Dodge
Diesel owners shop by platform first. Three dedicated make lanes — each with its own category list — get Duramax, Powerstroke, and Cummins owners to their parts without wading through the wrong catalog.
- Three make lanes with per-make category lists
- Duramax, Powerstroke & Cummins coverage
- Every column editable in the CMS
Feature 03
The Custom CMS
This is the actual backend their team uses every day — visual block editing, drag-in sections, and editable banners. What you see is literally what they work in.
Feature 04
Built For Their Team To Grow
The old site held them back; this one gets out of the way. Adding a page, rebuilding a banner, or launching a new category is a same-day job for their own staff — no ticket, no developer, no waiting.
- Edit any page without touching code
- Expand the catalog as new brands and parts land
The Full Picture
Scroll The Live Homepage
Hover the window to take a full trip down the Dan's Diesel homepage — exactly as their customers see it.
EDIT TEXT — drop a Dan's Diesel client quote here. One or two sentences about the build, the CMS, or the result.
— Name, Dan's Diesel Performance
Your Build Is Next
Want A Site Your Team Can Actually Run?
Schedule a call and we will walk you through this exact site — and more importantly, the backend their team runs it with every day.
